Ricky’s Online Business Blog

is going out with…

or who is that???

Disclaimer: Practice Gossips are simulated stories for presentation purpose only.

Recently a friend started a discussion on Facebook about boy-girl relationship. Then people started to liken courting boys and girls to marketing.  I commented about it and guess it might be funny to post it on my blog too…

Marketing is applied everywhere, whether we like it or know it or not. Maybe we can learn from Peter Drucker on what he says about selling and marketing in his book Management: Tasks, Responsibilities, Practices..

“There will always, one can assume, be need for some selling. But the aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself. Ideally, marketing should result in a customer who is ready to buy. All that should be needed then is to make the product or service available.”

Now let’s apply and adapt marketing vs. selling (courting) to boy-girl relationship and see if we can get any insight from the wisdom

“There will always, one can assume, be need for some courting. But the aim of marketing is to make courting superfluous. The aim of marketing is to know and understand the guy/girl so well that you fit the target and sell yourself. Ideally, marketing should result in a target who is ready to accept your proposal. All that should be needed then is to make you available!”

Recently I went to the Penang Butterfly Park in Teluk Bahang. It’s a popular attraction in Penang with over 4000 butterflies from about 150 species. When you enter the park, you will find yourself surrounded by butterflies flying around you. According to their leaflet, these butterflies have been “trained” that they are not afraid of human!

Butterflies feeding on flowers

I didn’t know butterflies eat pineapples too!

Here are a few funny warning signs for visitors

Don’t pull me from feeding!

Don’t catch me!

Don’t take away my lunch!

The last photo reminds me of a best-seller book called Who Moved My Cheese, in which a rat feeds on a big chunk of cheese everyday, but one day suddenly finds it missing. Now imagine you are a butterfly and one day find your lunch missing? How naught that fella is

In real life, things are always changing. We shall not assume our cheese or lunch is always there everyday. Especially in the current financial turmoil, our lunch can suddenly disappear. Better be prepared than sorry…